Animal Supply Company Drives Innovation in Pet Industry with Launch of Mobile App

IRVING, TX – November 1, 2018 – Animal Supply Company (ASC), the national leader in pet food and supplies distribution, has upped its game when it comes to providing its retail customers with a modern shopping experience. Starting today, ASC retailers will be able to shop, check inventory and track orders while on-the-go from their smartphones.

With the new ASC mobile app, retailers can:

  • Instantly scan a barcode to find and order what they need from ASC’s unmatched product catalog
  • Access dynamic inventory information to see what’s in stock
  • Make lists of products they buy often to make shopping faster
  • Check status of orders instantly right from the home screen
  • Stay logged into the app at all times for 24/7 access

“Having the ASC app on my phone is so convenient,” said Elizabeth Jones, Store Manager and Buyer, Pet Oasis. “With the ability to scan barcodes with my phone, I can start a new purchase order or add an item to an order in progress while I am on the sales floor with a customer, and finish it later from my desktop. I also like how I can research my previous orders and credits right from my phone. I love the convenience and easy access to information.”

Mobile App Screenshot

“With the app, retailers can spend more time on what matters most – helping pets and pet parents,” said Clancy Lavins, Executive Vice President, Sales. “It makes ordering, accessing inventory and tracking products simple.”

The app is just one of several digital innovations ASC has brought to market this year with help from technology partners OROCommerce and Bottle Rocket. For example, earlier this year they launched a centralized, modern website across integrated eCommerce platforms with a mobile-responsive design. Other features include easy shopping by categories and brands, dynamic inventory, advanced search, quick ordering and simple checkout, just to name a few.

In addition to the app and website, ASC has a new eFulfillment service that allows retailers to ship products directly to consumers. With this service, retailers can fulfill orders from any number of online sales channels as well as in-store, giving them the ability to compete with Amazon and Chewy.

“The goal of our digital strategy is to use innovation to strengthen the relationships between brands, retailers, and consumers, resulting in better outcomes for all,” said Angela Spears, SVP of Digital Strategy & Marketing. “The digital products and solutions we are developing are transforming our business and preparing us for the future.”

Animal Supply retailers can download the app at the Appstore (Apple) or Playstore (Android). More information can be found at: www.animalsupply.com.

About Animal Supply Company®

Animal Supply Company is the national leader in Local Everywhere® pet food and supplies distribution serving retailers throughout the United States and the Caribbean. Animal Supply Company’s mission is to share our passion for animals through trusted partnerships that connect the brands and customers we serve to those who love pets. We envision a world where every pet is happy, healthy, and safe, and we work through our employees, customers, and vendors to realize this goal. Animal Supply Company operates 21 facilities, in which 10 offer e-fulfillment, and employs approximately 1,300 people. The company has 7,000+ independent retail customers who operate more than 15,000 retail outlets distributing pet food and supplies.