Three Distributors in Independent Pet Join Forces to Accelerate Sustainability

Read the full press release in Pets + Magazine

Animal Supply Company joins forces with other distributors to show solidarity in advancing sustainable business practices

Boulder, Colorado – May 6, 2021. Collaboration is the new competition. As a break from
the persistent race to the top between contenders, the leading three independent
distributors including Pet Food Experts (PFX), Phillips Pet Food Supplies and Animal
Supply Company unite as Icon Pet Sustainability Coalition (PSC) members to pioneer
the adoption of sustainable business practices.

2020 was not an easy year for distributors who were caught in a complex web of
serving retailers; many who struggled to keep doors open or shift to online purchasing
and delivery services, and at the same time distributing products from brands that are
experiencing massive supply chain disruption. And then, to add pressure to an already
stressed system, pet parents also stockpiled pet food causing unpredictable demand

Nonetheless, the industry fared well as pandemic pet ownership soared, and out of the
ashes of struggle comes new opportunity for building back better.

“Bringing industry leaders together is a necessary escalation in supporting the largescale
efforts that must be mobilized to advance sustainable business practices
worldwide,” said Michael Baker, Pet Food Experts’ Chief Executive Officer. “We are
making sustainability a priority and this partnership is a step forward in our commitment
to reduce the overall environmental impact in our day-to-day business operations,”
continued Baker.

This is only a single example where collaboration will be required to achieve PSC’s
vision for the pet industry to make a positive impact on the environment and
communities where it does business. Since 2020 was the hottest year on record, there
is an increasing sense of urgency to take action. The business community is one of the
best levers for change as it can often move faster than the government, and with more
impact than an individual, while at the same time reaping greater profitability and return
on their investments.

While Phillips and Animal Supply Company are new to the Pet Sustainability Coalition,
they have arrived ready to take action and with robust enthusiasm.

“As part of our commitment to the pet industry and the environment, Phillips Pet Food &
Supplies is proud to become a new member of the Pet Sustainability Coalition. We see
our partnership with Pet Food Experts and Animal Supply as the first step in our effort to
lessen the environmental impact our industry has on the planet.” said Blaine Phillips,
Chief Executive Officer of Phillips Pet Food & Supplies. “As we begin a new chapter in
the evolution of Phillips Pet Food & Supplies, we are proud to strengthen our
environmental focus as well as helping to enhance our manufacturer and retail partners
focus on sustainable business practices.”

“At Animal Supply Company, our vision is to have a world where every pet and human
is happy, healthy, and safe. This means taking an active responsibility in protecting our
planet earth through meaningful sustainability practices that lead to a cleaner and more
eco-friendly future for our families, retail partners, and vendor partners. We’re proud of
our industry forging this partnership with PSC and we look forward to making a
difference in changing this world through aggressive social responsibility aimed at
protecting the environment”, says Tim Batterson, CEO, Animal Supply Company.

With three major distributor partners now collaborating to drive impact, the Pet
Sustainability Coalition is poised to accelerate and scale its programs to deliver optimal
solutions that will catapult the industry forward toward a future that is better for pets,
people and planet. Join the movement and become a PSC member today by visiting

About the Pet Sustainability Coalition
The Pet Sustainability Coalition advances business through profitable environmental
and social business practices. Founded in 2013 by eight companies who recognized a
need for a collaborative platform to address increasing expectations for sustainable
products, PSC now supports almost 200 pet companies to measure, improve, and
celebrate their environmental and social performance. PSC also mobilizes its member
community to advance sustainable proteins, sustainable packaging, and diversity,
equity and inclusion. Learn more at